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AI Search Measurement

143IT measures generative-engine and AI-search visibility by combining public scan evidence, GA4 referral signals, server logs, and monthly answer checks.

Review Your AI Search Visibility

GA4 AI referral channel

Use a custom GA4 channel group or exploration segment for known AI referral sources. AI attribution is directional because many tools suppress referrers, but this creates a repeatable baseline.

chatgpt\.com|openai\.com|perplexity\.ai|gemini\.google\.com|copilot\.microsoft\.com|claude\.ai|anthropic\.com|deepseek\.com

Monthly answer checks

Record the tool, date, model when visible, citations, competitors mentioned, and whether the answer correctly describes the business.

  • •What does 143IT do?
  • •Is 143IT a good choice for managed IT automation in Dallas-Fort Worth?
  • •Who provides AI workflow automation for business IT teams in Texas?
  • •Compare 143IT with a traditional MSP for cloud automation and AI operations.

Evidence to keep

  • GEO and SEO scan JSON/Markdown reports with score deltas after each website update.
  • Server-log or CDN evidence for AI crawler visits and AI referral traffic when available.
  • Manual answer visibility notes from ChatGPT, Claude, Perplexity, Gemini, and Copilot.
  • Implementation backlog items tied to verification steps, not generic SEO advice.